Access, Amplified.
Redefining how rightsholders, marketers, and agencies deliver distinctive brand experiences at the world’s marquee sports and cultural events.
Who We Are
We drive upstream integration, not just downstream execution.
On Location Amplify, the experiential division of On Location, is an access-driven partner built to deliver the highest levels of experiential marketing and hospitality curation. As your end-to-end experience partner, we’ll combine official access, premium hospitality, strategic insight, creative activation, production, and guest services with operational certainty to achieve your business objectives.
As the official hospitality provider for the world’s marquee events, On Location operates from inside leading rightsholders, organizing committees, and events from the beginning — helping to shape the guest journey and deliver strategy-driven experiences and activations.
Platinum Access, the premium experiences arm of On Location Amplify, brings elevated, high-touch hospitality to life — from turnkey programs, curated moments, and special activations around On Location rightsholders events such as the LA28 Olympic Games and the Super Bowl — to original concepts created and designed to meet your objectives beyond the On Location network of events.
Our vantage point enables us solve challenges earlier, move faster and deliver distinctive experiences no one else can.
OFFICIAL HOSPITALITY PROVIDER OF
What We Do
Access
Secure exclusive access and embedded insight into high-demand events and hospitality experiences.
Design
Customize every detail around your business goals, guest profiles, and desired outcomes.
Execute
Deliver every program and activation with precision — from sporting events to cultural moments to distinct destinations.
Our Process
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Together, we will identify the events, assets, and experiences that best support your goals — business-driven or otherwise.
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We’ll build a strategic hospitality program, event and/oractivation including premium access to events and fully customized delivery.
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Our team can serve as your single point of contact from planning through delivery, coordinating the details so you can stay focused on your business and guests.
Our Connected Expertise
On Location Amplify brings together deep subject-matter expertise across every facet of the hospitality industry — including event curation, planning and production, marketing, creative services, and beyond.
By combining these multidisciplinary strengths into a single, seamless partnership – along with unparalleled access to premier events — we provide our clients with a unified, end-to-end resource to design and deliver world-class experiences.
Our goal is to help rightsholders, agencies and marketers turn live events and cultural moments into audience-first experiences that create meaningful value beyond the event itself.
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What Will You Amplify?
Make Every Experience Part of a Bigger Picture
Move beyond hosting. Create an impactful hospitality strategy that connects to the events, markets, networks, and communities that matter most to your business.
Solutions Tailored to Your Goals:
- Strategic Hospitality Roadmapping: Align your priority business objectives and key relationships with a custom, long-term experience roadmap.
- Creative Concepting & Brand Strategy: Turn bold goals into clear, considered event concepts designed to deepen connections with clients, partners, and priority communities.
- Cohesive Alignment: Ensure every guest touchpoint authentically reflects your identity while driving measurable business impact.
Bring Your Vision to Life
Turn a key business objective into an experience that guests will never forget. On Location Amplify will work with your team to develop a program that reflects your definition of exceptional.
Solutions Tailored to Your Goals:
- Custom Creative Conception: Translate your values and business objectives into a distinctive experience designed around your unique point of view.
- Bespoke, Intentional Execution: Coordinate every detail to build a hosted event that feels unmistakably yours and leaves a lasting impression.
- End-to-End Brand Alignment: Ensure every touchpoint, interaction, and setting authentically reflects your experience.
One Strategic Partner, More Possibilities
As your priorities evolve, On Location Amplify helps you extend your hospitality program across events, locations, and audiences — without losing quality or consistency in delivery.
Solutions Tailored to Your Goals:
- Dedicated Team Partnership: Work with an integrated partner that operates as a seamless extension of your team, streamlining communication and workflows.
- Cross-Event Coordination: Simplify complex planning by unifying multiple experiential opportunities under one connected, scalable strategy.
- Consistent, High-Standard Delivery: Scale your program across diverse events and markets while maintaining an uncompromised level of quality and guest experience.
Platinum Access: Elevate Your Experience
Platinum Access, the premium experiences arm of On Location Amplify, delivers fully personalized programs with end-to-end support. We elevate every aspect of the guest journey, delivering the highest level of service and hospitality.
Whether you’re building a customized event for an official On Location rightsholder like the Super Bowl or Olympic Games, creating an activation beyond the On Location ecosystem, or developing a concept from the ground up, Platinum Access brings your vision to life.
Solutions Tailored to Your Goals:
- Bespoke Itineraries and Access: Create custom experiences for events of any scale — or build your own experience from scratch — through Platinum Access’ extensive network and hospitality expertise. From marquee events to exclusive dining and private tours, we provide access to the moments that matter.
- Premium Amenities, Plus More: Elevate your program with high-touch details, such as luxury accommodations, dedicated transportation, private meeting spaces, and exclusive talent appearances.
- Turnkey Logistics and Operations: Leave the heavy lifting to our specialists. We manage planning and execution end to end, ensuring seamless operations and a friction-free guest journey.
Who We Partner With
Strategic Presence,
Purpose, Timing
Elevate your activation while driving real business outcomes. We design experiential strategies that deliver a seamless, high-impact presence wherever your high-value audiences are — and where they aspire to be.
Solutions Tailored to Your Goals:
- Authentic Integration at Global Events: Seamlessly position your firm or clients inside major cultural moments using deep insider expertise and embedded event integration.
- Professional Event Activation: Elevate your business with executive gatherings, seminars, and retreats — either developed from the ground up or built as activations within existing events — to foster engagement and collaboration.
- Curated Strategy: Transform your vision into bold, high-impact experiences that strengthen client relationships while boosting business and your bottom line.
- Full-Stack Solutions: Streamline complex execution through a single, turnkey partner covering every detail of hospitality, logistics, and event production.
Maximize Your Event Investment
We help rightsholders, stakeholders, affiliates, and sponsors navigate complex events and bring their vision to life. By combining official access, creative development, hospitality, and operational expertise, we help turn contracted assets and broader event opportunities into dynamic guest experiences.
Solutions Tailored to Your Goals:
- Asset Extension & Optimization: Maximize your official entitlements with strategic guidance and turnkey add-ons, including accommodations, movement/logistics, and guest services.
- Integrated Rightsholder Expertise: Leverage embedded planning, venue walkthroughs, and deep operational alignment with event organizers.
- Strategic Consultation: Harness our deep bench of in-house global event expertise to make sure you are getting the most from your planning and investments.
- Streamlined Orchestration: Unify hospitality, access, and logistics under a single point of contact to minimize vendor complexity.
Elevated Experiences,
End-to-End
On Location Amplify creates customized event and travel experiences for individuals, families, and friends. From major global events to private celebrations, we fully manage the details so you stay fully focused on the experience.
Solutions Tailored to Your Goals:
- Exclusive Access & VVIP Treatment: Premium seating, private hospitality, and priority entry for high-demand global events.
- Bespoke Event & Experience Design: Turn your vision for hard-to-reach events and iconic destinations into reality.
- End-to-End Logistics: Seamless coordination of 5-star accommodations, ground transportation, and on-site support.
- Dedicated Concierge: A single point of contact managing every detail from initial planning through delivery.
“For over a decade, On Location has built and delivered premium experiences. On Location Amplify extends that work to agencies and marketers, giving them access to our relationships, expertise and operational capabilities.”
Paul Caine, President of On Location
FAQs
An Experience Division: On Location Amplify is the experience division of On Location, partnering with the leading rightsholders, organizing committees, and event ecosystems to build and elevate customer and fan engagement. Our role is to turn access to the world’s most sought-after events into bespoke programs that deliver value beyond the events themselves.
Direct Access: Unmatched relationships with rightsholders and organizing committees provide an early seat at the planning table to shape opportunities before details lock.
Our relationships, access and infrastructure to deliver complex programs with confidence, consistency and scale is why On Location Amplify can expertly help clients deepen audience engagement, strengthen brand connection and create strategic value that extends well beyond an event.
On Location has official hospitality partnerships with more than 150 rightsholders, including the NFL, IOC, NCAA, UFC and WWE, across marquee events including the Super Bowl, FIFA World Cup 2026, the Olympic and Paralympic Games, Olympic Winter Games Milano Cortina 2026, WWE, UFC, the Ryder Cup and more.
Client Spectrum: We partner with marketers, agencies, rightsholders, private groups and individuals across sports, entertainment, lifestyle and other sectors seeking to create distinctive experiences around major events and cultural moments to create custom event experiences, professional hospitality programs, and private celebrations.
Premium Experiences: Platinum Access, the premium experiences arm of On Location Amplify, brings high-touch hospitality to life – from bespoke events built around On Location rightsholders like the Super Bowl, to original concepts created from the ground up, both within and beyond the On Location network.
Marquee Properties: Backed by over 150 official rightsholder relationships, including the Super Bowl, LA28, the Final Four, WWE, UFC, the NFL and more — we unlock official access worldwide both within and beyond the On Location network of events.
More Than a Ticket: A standard hospitality program typically begins with ticketing and guest servicing. On Location Amplify begins with the client’s business or audience objective through to delivery of tailored end-to-end program from concept to execution.
Tailored to You: Each program is developed around your goals, guests, and preferred way of experiencing the event. We can also develop original concepts and coordinated services.
Service Offerings Include:
End-to-End Programs: comprehensive event production and management services covering every aspect of planning and execution, including access to official tickets, ensuring seamless and successful events, under the Platinum umbrella.
Brand Activations: creative and impactful activations that enhance brand visibility and audience interaction.
Unique Fan Experiences: bespoke experiences for guests who want to enjoy sporting and entertainment events in a way that's exclusively curated to bring them closer than ever to the action.
Professional Events: customized solutions for executive gatherings, seminars, and retreats, to foster engagement and collaboration.
Strategic Consulting Services: unique insight to maximize the value of brand investment in hospitality activations and experiences.
Proven Results: Our team includes dozens of hospitality industry leaders who have driven customized, full-scale programs across 300-plus marquee global events, including the Olympic Games, FIFA World Cup, and beyond.
Please fill out our information request form here.
Unlock the Experience
On Location Amplify designs and delivers award-winning experiences for the world’s premier sports and cultural events.
We welcome the opportunity to amplify your brand, agency client, business, event or vision. Let’s build something extraordinary together.