On Location Experiences is a leader in premium experiential hospitality business, establishing a new industry standard to serve iconic rights holders with extensive experience in ticketing, curated hospitality, live event production and travel management in the worlds of sports and entertainment. On Location is a partner to over 150 rights holders including the NFL, NCAA, the PGA of America and the United States Tennis Association, and provides unrivaled official access for both corporate clients and fans looking for immersive experiences at marquee events including the Super Bowl, Pro Bowl, NFL Draft, NCAA Final Four, PGA of America events, numerous College Football Bowl Games and the Tennis Majors. On Location through CID Entertainment & Future Beat also partner with numerous artists and music festivals across genres, including Imagine Dragons, Metallica, Luke Bryan’s Crash My Playa, Electric Daisy Carnival, Migos, Post Malone, Iron Maiden, and J.Cole.
On Location Experiences is a privately held company, owned by RedBird Capital Partners, Bruin Sports Capital, 32 Equity and the Carlyle Group.
First Ever Bud Light Super Bowl Music Fest Delivers All-Star Acts for Unforgettable Super Bowl LIII Weekend
On Location Experiences, the official hospitality partner of the National Football League and Bud Light, the official beer sponsor of the NFL, kicked off the biggest weekend of the NFL season with the inaugural Bud Light Super Bowl Music Fest. The three-night concert series was held at Atlanta’s fully transformed, premium, sports and live entertainment venue, State Farm Arena, and featured some of the biggest names in music including Bruno Mars, Cardi B, Post Malone, Aerosmith, Ludacris, Migos and many more.