On Location Experiences is a leader in premium experiential hospitality business, establishing a new industry standard to serve iconic rights holders with extensive experience in ticketing, curated hospitality, live event production and travel management in the worlds of sports and entertainment. On Location is a partner to over 150 rights holders including the NFL, NCAA, the PGA of America and the United States Tennis Association, and provides unrivaled official access for both corporate clients and fans looking for immersive experiences at marquee events including the Super Bowl, Pro Bowl, NFL Draft, NCAA Final Four, PGA of America events, numerous College Football Bowl Games and the Tennis Majors. On Location through CID Entertainment & Future Beat also partner with numerous artists and music festivals across genres, including Imagine Dragons, Metallica, Luke Bryan’s Crash My Playa, Electric Daisy Carnival, Migos, Post Malone, Iron Maiden, and J.Cole.
On Location Experiences is a privately held company, owned by RedBird Capital Partners, Bruin Sports Capital, 32 Equity and the Carlyle Group.
On Location Experiences, a premium experiential hospitality business, today announced it has acquired Future Beat, a leading provider of VIP concert experiences for the live music industry. This transaction further extends On Location’s breadth of capabilities to serve the live music industry and artists.
“This is another transformative acquisition for On Location Experiences, as we continue expanding our footprint in the live entertainment space and leveraging our platform for the benefit of our partners and fans. The premium offerings of Future Beat and CID Entertainment are complementary and give our live music division significant scale,” said John Collins, CEO of On Location Experiences. “On Location continues to build upon its established business to create a world class, live events experiential platform in partnership with iconic rightsholders at the most premium levels in sports and entertainment.”