Super Bowl LXI Experiences
February 14, 2027 | Los Angeles, CA | SoFi Stadium
Get ready to experience the Super Bowl like never before.
Your Super Bowl LXI Experience Awaits
Thank you for securing early access with On Location, the Official Hospitality Partner of the NFL. You’ve unlocked exclusive benefits - including the opportunity to choose your seat and hospitality experiences before the public with preferred pricing.
To help you make the most of your purchase window, we invite you to explore the curated package offerings below.
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Your Super Bowl LXI Journey Starts Here
On Location offers a variety of options that get you closer than ever to the moments that matter most during Super Bowl weekend.
Playmakers Club Elite
Gameday Experience:
- Premium stadium seating: VIP 219, rows 2–11 (200-level club seats, 50-yard line)
- Reserved gameday parking
- In-stadium, club-level, all-inclusive hospitality throughout pregame and in-game, featuring:
- Direct access to stadium seats
- All-inclusive food and beverage with gourmet food stations
- Top-shelf cocktails
- NFL Legend appearances
Weekend Experience:
- Super Bowl LXI Studio 61 VIP Experience on Friday or Saturday evening
- Reserved Mezzanine area with stage view
- Inclusive food and beverage service throughout the evening
- Weekend access to On Location Beach House with an invitation to the private Elite Lounge
- Exclusive invitation-only Elite event featuring NFL Legends in an intimate setting
- Dedicated concierge team working with you from purchase through post-event to customize and manage your Elite experience
Information on how to select your preferred Super Bowl LXI Studio 61 night will be communicated once the artists are announced. Please note, night selection will be based on order priority and availability.
Club 67
Gameday Experience:
- Stadium seating: sections 348–351 (300-level club seats, 30–50 yard line)
- In-stadium, club-level, all-inclusive hospitality throughout pregame and in-game, featuring:
- Direct access to stadium seats
- All-inclusive food and beverage with gourmet food stations
- Top-shelf cocktails
Weekend Experience:
- Super Bowl LXI Studio 61 Access Pass on Friday or Saturday evening
- Standing floor access inclusive of food and beverage service throughout the evening
Information on how to select your preferred Super Bowl LXI Studio 61 night will be communicated once the artists are announced. Please note, night selection will be based on order priority and availability.
Touchdown Club
Gameday Experience:
- General stadium seating
- All-inclusive, outdoor pregame hospitality within the Super Bowl campus, just steps from SoFi Stadium, featuring:
- Elevated tailgate fare with open beer & wine bar
- Live musical entertainment
- NFL Legend appearances
- Tailgate-inspired games
All-Inclusive Packages
Complete your Super Bowl weekend with an all-inclusive hotel package designed around how you want to experience Los Angeles. Whether you prefer a relaxing beachside retreat or the energy of downtown, each package combines premium accommodations, exclusive amenities, and seamless service for an unforgettable Super Bowl experience.
All-Inclusive Beach House
Escape to the California coast with a stay in Santa Monica. The Beach House experience pairs premium accommodations with a collection of curated amenities designed for relaxation and rejuvenation, including beach cruiser bike rentals, morning yoga sessions, and spa access. It's the perfect choice for guests looking to balance the excitement of Super Bowl weekend with the laid-back luxury of Southern California.
All-Inclusive Downtown
Stay in the heart of the action with accommodations in downtown Los Angeles. Designed for guests who want to immerse themselves in the energy of Super Bowl weekend, Downtown packages offer convenient access to the city's restaurants, nightlife, and entertainment. Guests also enjoy access to a hosted hotel lounge, creating a dedicated space to relax, connect, and celebrate throughout the weekend.
Elevated Experiences
On Location Elite
For Elite guests, every moment of Super Bowl weekend is thoughtfully curated from booking through the final whistle. Your dedicated Elite Concierge team manages every detail, delivering personalized service and seamless planning throughout the weekend. With premium access, elite hospitality, and exclusive invitations to some of Super Bowl’s most coveted events, Elite is designed for guests who want to experience Super Bowl LXI at the next level.
Elite upgrades are available for the On the Fifty and Playmakers Club experiences.
On Location Amplify
Amplify your Super Bowl experience with a curated portfolio of unparalleled access and high-impact services designed to unlock Los Angeles at its highest level and elevate your experience with seamless execution, tailored solutions, and exceptional attention to detail.
With On Location Amplify, you'll have access to dedicated program management, suite production, bespoke experiences, campus & NFL liaisons, and much more. Move beyond the crowd and into a level of experience reserved only for a select few.
Suites
As the Official Hospitality Partner of the NFL, On Location is the only place to create a one-of-a-kind suite experience for you and your guests at Super Bowl LXI. Enjoy dedicated service throughout the game from the comfort of an exclusive space. Whether you are looking to entertain clients, reward top performers, or host friends and family, On Location will make sure all your needs are met and your guests feel like VIPs.
Super Bowl LXI
Studio 61
An exclusive music event designed to turn up the volume on your Super Bowl weekend
Studio 61 brings together legendary live performances, celebrity appearances, premium hospitality, and unforgettable moments across two of the most anticipated nights of Super Bowl weekend. Reserved exclusively for On Location guests, this signature experience captures the excitement, energy, and spectacle of Super Bowl LXI in Los Angeles.
All Packages Include:
- All-inclusive food and beverage
- Access to a high-energy, standing-room music experience
Top-Tier Package Enhancements:
- Private spaces / dedicated bars
- Elevated food and beverage offering
- Dedicated private entry for select guests
Information on how to select your preferred Super Bowl LXI Studio 61 night will be communicated once the artists are announced. Please note, night selection will be based on order priority and availability.
